Reliant Energy’s Parent Company NRG Energy Gobbles up another Provider, Energy Plus

I found out today that Reliant Energy’s parent company NRG Energy now owns Energy Plus. A year or two ago Reliant’s parent company NRG Energy bought Green Mountain Energy and now with Energy Plus NRG Energy has gobbled up a couple of the top marketers in the retail electric provider space.

I believe Green Mountain Energy has done the best job of differentiating themselves from their competition which makes their purchase by Reliant Energy’s parent company NRG Energy a smart one. Energy Plus marketed their service through places like the government student loan rewards program Upromise and through Best Buy in several deregulated states including Texas.

I remember reading that Energy Plus was one of the fastest growing retail electric providers in the country and it likely has to do with how aggressively they worked out partner joint ventures with companies like Best Buy. I personally have received at least 3 different mail outs coming from Best Buy to switch to Energy Plus.

Here you have an old school company like NRG Energy buying up good talent in two separate buy out deals in which both companies have shown exceptional skill at leveraging the power of joint venture partnerships and brand differentiation.

When it comes to price Energy Plus has continuously been scolded online by their past customers for advertising that they are “competitive” and yet the customers standard complaint is that they pay more with Energy Plus than they did with the company they were with previously.

Through further research we have found that the reason for these complaints has simply to do with the type of plan many people switch to when choosing this company. The popular plan they advertise is a variable rate plan and so there is no guarantee how long the price will remain competitive and so it is easy to see why people turn on this new provider when their electric bill goes way up.

We are interested to see if NRG Energy (the parent company of Reliant Energy) changes the marketing tactic currently being used by Energy Plus or leaves things basically the same.

Energy Plus Holdings LLC became owned by NRG Energy on September 30 2011 and it is reported that they will not have any technical or managerial qualification changes but will have the ERCOT financial requirements handled by NRG Energy.

Spark Energy Rates Rise Higher

Spark Energy Changes Focus to Selling Natural Gas in the North East

Spark has changed their focus from Retail Texas Electricity sales  to Natural Gas sales in the North East United States. They have been a great company to work with, and have shown high ethical standards, low rates, and fair business practices but do not seem to be actively seeking customers in the Texas Electric market. Although we are unsure as to how long it will be before they realign their efforts and aggressively pursue gaining market share in Texas, We look forward to working with them in the future. Until they do, we recommend Champion Energy as a great company to work with and great rates for Commercial and Residential Customers.  Champion currently has the best 1 year fixed electric rate offer in Dallas, Houston, and most other areas in the state of Texas. You can learn more about Champion Energy’s residential electric rates by visiting this article: Click here to check Champion  information

Spark Energy has raised their electric rate quite a bit higher then several other electric providers in Texas and no longer offers the most competitive electric rates they once did. Because of this we would like to suggest for those looking at potentially signing up on a Spark residential electric rate to go with a more competitive provider. As of January 2008 Champion Energy has a much more competitive energy price in both the Houston and Dallas Texas area. These electric companies serve other cities in Texas but for the sake of comparison we will use these two cities.

Who Do You Recommend Instead of Spark Energy?

Because Spark Energy has raised their rates recently due to the market going up we have a provider that has been able to stay below their rates on the 12 month term. Champion Energy has a very good 12 month rate despite the energy market’s prices rising. I am not sure how long this rate will last but I would sign up while it is still in the 9 – 10 cents per kwh range. Champion and Spark compete with several other terms which are listed in the chart below if you need something other then the standard 12 month fixed rate monthly term.

Speak to an Energy Consultant

Champion Energy Dallas

– $4.95 monthly service charge

9.2 cents per kWh – locked in for 12 months

No 6 month offer available

Spark Dallas (not available, Try Champion at a cheaper price)

– no monthly service charge

12.4 cents per kWh – 12 months

12.4 cents per kWh – 6 months

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Spark Energy Houston (not available, try Champion at a cheaper rate

– no monthly service charge

12.8 – 12 months

12.8 – 6 months

Champion Energy Houston

- $4.95 monthly service charge

9.8 cents per kWh – locked in for 12 months

Not available – 6 months

Not available – 24 months

Not available – 36 months

Click here to learn more about Texas Electric Companies

If you live in Wichita Falls Texas, Dallas, Houston or surrounding areas and need Texas electric service feel free to give us a call. An energy consultant can provide updated rate information for commercial and residential customers. You can click on the button above to make a free call to Electricity Bid or call us at 1-800-971-4020

Electricity Bid helps you find an electric rate and provider to save you money and keep life simple.

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